For Dr. Rod MacKinnon, a Nobel Prize-winning neuroscientist/endurance athlete, the invention of HOTSHOT was personal. After surviving life threatening muscle cramps while deep sea kayaking off the coast of Cape Cod, he discovered that existing cramp remedies - that target the muscle - didn't work. Calling upon his Nobel Prize-winning expertise, Rod reasoned that preventing and treating cramps began with focusing on the nerve, not the muscle. Five years of scientific research later, Rod has perfected HOTSHOT, a proprietary formulation of organic ingredients in a spicy 1.7 oz drink. HOTSHOT works by stimulating the TRP channels in your mouth, esophagus and stomach, sending signals to calm your hyper-excited neurons and stopping muscle cramps where they start. At the nerve.
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